You've done the work. You invoiced the client over 30 days
ago. You're still waiting for payment a week over the invoice deadline. It's
time to chase but, quite frankly, you'd rather play 'Godwin by Korede Bello' on constant
repeat and stick red hot nails in your eyes than speak to your client.
Let's face it. Chasing late payments on invoices is one of
the toughest and most awkward jobs for any small business owner. It's never
easy, emailing or phoning a client to ask for money. But - this is business.
And you are entitled to be paid for the work you've carried out. So it has to
be done.
If you're struggling and you're sick and tired of dealing
with late payers, here are my top tips to help you get over that awkward hump…
Don't think you're being rude
You've done the work and the client is happy, so you're
entitled to get paid. And, more importantly, you're entitled to get paid on
time. You're not a bank. You're not able to work in credit. If you don't get
paid, you can't pay your bills - full stop.
With all this in mind - you should stop thinking you're
being rude by chasing payments. It's the client who is being rude by not
paying! Plus you are totally within your rights to ensure you settle invoices.
Remind yourself of these points whenever you feel yourself hesitating in
future.
Set terms and expectations
Terms of invoicing are one of those things that every
freelancer and small business owner will have to establish with every client.
Talking about these terms early on will avoid any awkwardness further down the
line. So ensure you set down the rules as soon as possible.
Not sure what terms to apply? You really can set your own
terms. Some people charge an extra 3% after 60 days - others 2% after 30 days.
Another creative
stipulates that if the final invoice isn't paid within 30 days, a 5%
'delayed payment' fee is charged. And that initial 5% figure is then added to each
recurring 30 day period until the full amount is received. It's really up to
you how you set your terms.
Have a script to hand
Writing an email to chase for payment is hugely difficult
and will naturally take you some time to construct. You don't want to come
across aggressive but you also need to be firm. You don't want to seem too
demanding but you have to ensure payment is made. In which case, save yourself
time by having a prepared script you can call upon. Here are some handy
examples:
"Hi Cynthia,
This is a friendly reminder that invoice 041 is now due for payment. I'd really appreciate if you could settle at your earliest opportunity.
Regards,
Ugo"
And if several friendly emails don't lead to payment? Well,
it's time to start getting serious and remind your client of the terms you
originally set out. You could write something like:
"Hi Buhari,
Payment still hasn't been made for invoice 041. I attach another copy with my payment details.
Just to remind you - if payment is not received within 30
days, I reserve the right to add late payment charges to your account, as
detailed in my terms.
Hope that makes sense.
Regards,
Kemi"
Pick up the phone
If you've emailed several times, you've become increasingly
firm and you still haven't been paid - pick up the phone and call your client.
Sometimes having a chat is all it takes to ensure payment. Keep phoning every
other day to add some pressure and that usually does the trick.
Or - if you really can't face the task - hire a freelance
virtual PA to do the chasing for you. Sometimes having someone else doing the
chasing adds more authority to your business and gets clients worried about not
paying.
Make things automated
If you really can't stand sending out those email reminders
- why not automate away some of that awkwardness by using an online service to
send out automatic invoice reminders for you?
It allows you to write your unpaid invoice reminder
email, then you can configure it to send it automatically when an invoice
becomes overdue. Job done! It won't necessarily ensure payment, but at least it
saves you from another awkward conversation or the hassle and time it takes to
chase for payments.
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